{"id":5916,"date":"2025-06-17T10:12:01","date_gmt":"2025-06-17T08:12:01","guid":{"rendered":"https:\/\/liwood.com\/data-protection\/"},"modified":"2025-11-26T15:32:28","modified_gmt":"2025-11-26T14:32:28","slug":"data-protection","status":"publish","type":"page","link":"https:\/\/www.liwood.com\/en\/data-protection\/","title":{"rendered":"Data Protection"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"5916\" class=\"elementor elementor-5916 elementor-189\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a827975 e-flex e-con-boxed e-con e-parent\" data-id=\"a827975\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9491a56 e-con-full e-flex e-con e-child\" data-id=\"9491a56\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e0ff1ce elementor-widget elementor-widget-heading\" data-id=\"e0ff1ce\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. Data protection at a glance<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b1cb4e6 elementor-widget elementor-widget-heading\" data-id=\"b1cb4e6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">General information<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50b58ae elementor-widget elementor-widget-text-editor\" data-id=\"50b58ae\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any data with which you can be personally identified. For detailed information on data protection, please refer to our privacy policy listed below this text.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c4427af elementor-widget elementor-widget-heading\" data-id=\"c4427af\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Data collection on our website<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e2e35c elementor-widget elementor-widget-heading\" data-id=\"1e2e35c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Who is responsible for data collection on this website?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0669da6 elementor-widget elementor-widget-text-editor\" data-id=\"0669da6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The data processing on this website is carried out by the website operator. You can find their contact details in the legal notice of this website. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58cbf3a elementor-widget elementor-widget-heading\" data-id=\"58cbf3a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How do we collect your data?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-618f11a elementor-widget elementor-widget-text-editor\" data-id=\"618f11a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Your data is collected, on the one hand, by you communicating it to us. This may be data that you enter in a contact form, for example. <\/p><p>Other data is automatically collected by our IT systems when you visit the website. These are primarily technical data (e.g. internet browser, operating system or time of page view). This data is collected automatically as soon as you enter our website.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b9951e elementor-widget elementor-widget-heading\" data-id=\"2b9951e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What do we use your data for?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01c83b2 elementor-widget elementor-widget-text-editor\" data-id=\"01c83b2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Part of the data is collected to ensure the error-free provision of the website. Other data can be used to analyze your user behavior. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3745e23 elementor-widget elementor-widget-heading\" data-id=\"3745e23\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What rights do you have regarding your data?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6068676 elementor-widget elementor-widget-text-editor\" data-id=\"6068676\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You have the right at any time to receive information free of charge about the origin, recipient and purpose of your stored personal data. You also have the right to demand the correction, blocking or deletion of this data. For this as well as for further questions on the subject of data protection, you can contact us at any time at the address given in the legal notice. Furthermore, you have the right to lodge a complaint with the responsible supervisory authority.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31882fa elementor-widget elementor-widget-heading\" data-id=\"31882fa\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Analysis tools and tools from third-party providers<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc2ab93 elementor-widget elementor-widget-text-editor\" data-id=\"cc2ab93\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>When you visit our website, your surfing behavior can be statistically evaluated. This happens primarily with cookies and with so-called analysis programs. The analysis of your surfing behavior is usually anonymous; the surfing behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. You will find detailed information on this in the following privacy policy.    <\/p><p>You can object to this analysis. We will inform you about the possibilities of objection in this privacy policy. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b35f0c2 elementor-widget elementor-widget-heading\" data-id=\"b35f0c2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. General information and mandatory information<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-408b473 elementor-widget elementor-widget-heading\" data-id=\"408b473\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Data protection<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e3626c elementor-widget elementor-widget-text-editor\" data-id=\"1e3626c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy. <\/p><p>When you use this website, various personal data is collected. Personal data is data with which you can be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this happens.   <\/p><p>We would like to point out that data transmission over the Internet (e.g. when communicating by e-mail) can have security gaps. A complete protection of data against access by third parties is not possible. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22c785e elementor-widget elementor-widget-heading\" data-id=\"22c785e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Note on the responsible body<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-550bed4 elementor-widget elementor-widget-text-editor\" data-id=\"550bed4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The responsible body for data processing on this website is:<\/p><p>LiWooD Management AG<br>R\u00fcckertstra\u00dfe 5<br>80336 Munich<\/p><p>Telephone: 089\/41118410<br>E-mail: <a href=\"mailto:kontakt@liwood.com\">kontakt@liwood.com<\/a><\/p><p>The responsible body is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g. names, e-mail addresses or similar).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-851d70e elementor-widget elementor-widget-heading\" data-id=\"851d70e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Revocation of your consent to data processing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eeb4a60 elementor-widget elementor-widget-text-editor\" data-id=\"eeb4a60\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Many data processing operations are only possible with your express consent. You can revoke a consent that you have already given at any time. For this purpose, an informal notification by e-mail to us is sufficient. The legality of the data processing carried out until the revocation remains unaffected by the revocation.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-231ffe6 elementor-widget elementor-widget-heading\" data-id=\"231ffe6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Right to lodge a complaint with the responsible supervisory authority<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b14dae elementor-widget elementor-widget-text-editor\" data-id=\"5b14dae\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In the event of data protection violations, the data subject has the right to lodge a complaint with the responsible supervisory authority. The responsible supervisory authority for data protection issues is the state data protection officer of the federal state in which our company is based. A list of data protection officers and their contact details can be found at the following link: <a href=\"https:\/\/www.bfdi.bund.de\/DE\/Infothek\/Anschriften_Links\/anschriften_links-node.html\">https:\/\/www.bfdi.bund.de\/DE\/Infothek\/Anschriften_Links\/anschriften_links-node.html<\/a>.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b60eb1f elementor-widget elementor-widget-heading\" data-id=\"b60eb1f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Right to data portability<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48de8b0 elementor-widget elementor-widget-text-editor\" data-id=\"48de8b0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another responsible party, this will only be done to the extent that it is technically feasible. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c32cd20 elementor-widget elementor-widget-heading\" data-id=\"c32cd20\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3. Data collection on our website<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da17798 elementor-widget elementor-widget-heading\" data-id=\"da17798\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Cookies<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1690845 elementor-widget elementor-widget-text-editor\" data-id=\"1690845\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The internet pages partly use so-called cookies. Cookies do not cause any damage to your computer and do not contain any viruses. Cookies serve to make our offer more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser.   <\/p><p>Most of the cookies we use are so-called \u201csession cookies\u201d. They are automatically deleted after the end of your visit. Other cookies remain stored on your end device until you delete them. These cookies enable us to recognize your browser on your next visit.   <\/p><p>You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or generally, and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be limited. <\/p><p>Cookies that are required to carry out the electronic communication process or to provide certain functions that you have requested (e.g. shopping cart function) are stored on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimized provision of its services. Insofar as other cookies (e.g. cookies for analyzing your surfing behavior) are stored, these are treated separately in this privacy policy.    <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6766102 elementor-widget elementor-widget-html\" data-id=\"6766102\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"cookiefirst-policy-page\"><\/div>\n<div>This cookie policy has been created and updated by <a href=\"https:\/\/cookiefirst.com\/cookie-policy-generator\/\">Cookie Policy Generator<\/a>.<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c85c054 elementor-widget elementor-widget-heading\" data-id=\"c85c054\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Server log files<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7b6a18 elementor-widget elementor-widget-text-editor\" data-id=\"e7b6a18\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are: <\/p><ul><li>Browser type and browser version<\/li><li>operating system used<\/li><li>Referrer URL<\/li><li>Hostname of the accessing computer<\/li><li>Time of the server request<\/li><li>IP address<\/li><\/ul><p>This data is not merged with other data sources.<\/p><p>The basis for data processing is Art. 6 Para. 1 lit. f GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ee1b9b elementor-widget elementor-widget-heading\" data-id=\"4ee1b9b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Contact Form<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a4822a5 elementor-widget elementor-widget-text-editor\" data-id=\"a4822a5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the inquiry and in the event of follow-up questions. We do not pass on this data without your consent. <\/p><p>The processing of the data entered in the contact form is therefore carried out exclusively on the basis of your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke this consent at any time. For this purpose, an informal notification by e-mail to us is sufficient. The legality of the data processing operations carried out until the revocation remains unaffected by the revocation.   <\/p><p>The data you entered in the contact form will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory statutory provisions \u2013 in particular retention periods \u2013 remain unaffected. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55f1fad elementor-widget elementor-widget-heading\" data-id=\"55f1fad\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4. Analysis tools and advertising<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fd58f9 elementor-widget elementor-widget-heading\" data-id=\"6fd58f9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Google Analytics<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a0a94d elementor-widget elementor-widget-text-editor\" data-id=\"8a0a94d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This website uses functions of the web analysis service Google Analytics. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.<\/p><p>Google Analytics uses so-called &#8220;cookies&#8221;. These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there.  <\/p><p>The storage of Google Analytics cookies is based on Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.   <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45f1f1a elementor-widget elementor-widget-heading\" data-id=\"45f1f1a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Browser plugin<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50bdfbe elementor-widget elementor-widget-text-editor\" data-id=\"50bdfbe\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent the collection of the data generated by the cookie and related to your use of the website (including your IP address) by Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link: <a href=\"https:\/\/tools.google.com\/dlpage\/gaoptout?hl=de\">https:\/\/tools.google.com\/dlpage\/gaoptout?hl=de<\/a>. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fda6015 elementor-widget elementor-widget-heading\" data-id=\"fda6015\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Objection to data collection<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b276bbe elementor-widget elementor-widget-text-editor\" data-id=\"b276bbe\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set, which prevents the collection of your data on future visits to this website: Disable Google Analytics. <\/p><p>More information on how Google Analytics handles user data can be found in Google&#8217;s privacy policy: <a href=\"https:\/\/support.google.com\/analytics\/answer\/6004245?hl=de\">https:\/\/support.google.com\/analytics\/answer\/6004245?hl=de<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bd37eb3 elementor-widget elementor-widget-heading\" data-id=\"bd37eb3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Google Analytics Remarketing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d2c5036 elementor-widget elementor-widget-text-editor\" data-id=\"d2c5036\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Our websites use the functions of Google Analytics Remarketing in conjunction with the cross-device functions of Google AdWords and Google DoubleClick. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.<\/p><p>This function makes it possible to link the advertising target groups created with Google Analytics Remarketing with the cross-device functions of Google AdWords and Google DoubleClick. In this way, interest-based, personalized advertising messages that have been adapted to you depending on your previous usage and surfing behavior on one end device (e.g. cell phone) can also be displayed on another of your end devices (e.g. tablet or PC). <\/p><p>If you have given your consent, Google will link your web and app browser history to your Google account for this purpose. In this way, the same personalized advertising messages can be displayed on every end device on which you log in with your Google account. <\/p><p>To support this function, Google Analytics collects google-authenticated IDs of users who are temporarily linked to our Google Analytics data in order to define and create target groups for cross-device advertising.<\/p><p>You can permanently object to cross-device remarketing\/targeting by deactivating personalized advertising in your Google account; follow this link: <a href=\"https:\/\/www.google.com\/settings\/ads\/onweb\/\">https:\/\/www.google.com\/settings\/ads\/onweb\/<\/a>.<\/p><p>The summary of the collected data in your Google account is carried out exclusively on the basis of your consent, which you can give or revoke at Google (Art. 6 Para. 1 lit. a GDPR). For data collection operations that are not merged in your Google account (e.g. because you do not have a Google account or have objected to the merging), the collection of data is based on Art. 6 Para. 1 lit. f GDPR. The legitimate interest arises from the fact that the website operator has an interest in the anonymized analysis of website visitors for advertising purposes.    <\/p><p>Further information and the data protection regulations can be found in Google&#8217;s privacy policy at: <a href=\"https:\/\/www.google.com\/policies\/technologies\/ads\/\">https:\/\/www.google.com\/policies\/technologies\/ads\/<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26663c1 elementor-widget elementor-widget-heading\" data-id=\"26663c1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Facebook Pixel<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28c2eaa elementor-widget elementor-widget-text-editor\" data-id=\"28c2eaa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This website uses the visitor action pixel for conversion measurement from Facebook. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. According to Facebook, however, the collected data is also transferred to the USA and other third countries.  <\/p><p>In this way, the behavior of the site visitors can be tracked after they have been redirected to the provider&#8217;s website by clicking on a Facebook ad. This allows the effectiveness of Facebook ads to be evaluated for statistical and market research purposes and future advertising measures to be optimized. <\/p><p>The data collected is anonymous for us as the operator of this website, we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data usage policy. This allows Facebook to enable the placement of advertisements on Facebook pages as well as outside of Facebook. This use of the data cannot be influenced by us as the site operator.   <\/p><p>The use of this service is based on your consent according to Art. 6 Para. 1 lit. a GDPR and \u00a7 25 Para. 1 TTDSG. Consent can be revoked at any time.<br>The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: <a href=\"https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum\">https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum<\/a> and <a href=\"https:\/\/de-de.facebook.com\/help\/566994660333381\">https:\/\/de-de.facebook.com\/help\/566994660333381<\/a>.     <\/p><p>Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook. The processing by Facebook after the transfer is not part of the joint responsibility. The obligations incumbent on us jointly have been set out in an agreement on joint processing. The wording of the agreement can be found at: <a href=\"https:\/\/www.facebook.com\/legal\/controller_addendum\">https:\/\/www.facebook.com\/legal\/controller_addendum<\/a> and <a href=\"https:\/\/de-de.facebook.com\/help\/566994660333381\">https:\/\/de-de.facebook.com\/help\/566994660333381<\/a>.    <\/p><p>According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for the data protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of the Facebook products. Data subject rights (e.g. information requests) regarding the data processed by Facebook can be asserted directly with Facebook. If you assert the data subject rights with us, we are obliged to forward them to Facebook.   <\/p><p>In the privacy policy of Facebook you will find further information on the protection of your privacy: <a href=\"https:\/\/de-de.facebook.com\/about\/privacy\/\">https:\/\/de-de.facebook.com\/about\/privacy\/<\/a>.<br>You can also deactivate the remarketing function \u201cCustom Audiences\u201d in the settings for advertisements under <a href=\"https:\/\/www.facebook.com\/ads\/preferences\/?entry_product=ad_settings_screen\">https:\/\/www.facebook.com\/ads\/preferences\/?entry_product=ad_settings_screen<\/a>. To do this, you must be logged in to Facebook. <\/p><p>If you do not have a Facebook account, you can deactivate usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance: <a href=\"http:\/\/www.youronlinechoices.com\/de\/praferenzmanagement\/\">http:\/\/www.youronlinechoices.com\/de\/praferenzmanagement\/<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-404a251 elementor-widget elementor-widget-heading\" data-id=\"404a251\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Facebook Custom Audiences<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e4d2f5 elementor-widget elementor-widget-text-editor\" data-id=\"7e4d2f5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We use Facebook Custom Audiences. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. <\/p><p>When you visit and use our websites and apps, use our free or paid offers, transmit data to us or interact with our company&#8217;s Facebook content, we collect your personal data. If you give us your consent to the use of Facebook Custom Audiences, we will transmit this data to Facebook, with which Facebook can display suitable advertising to you. Furthermore, target groups can be defined with your data (Lookalike Audiences).  <\/p><p>Facebook processes this data as our order processor. Details can be found in the Facebook terms of use: <a href=\"https:\/\/www.facebook.com\/legal\/terms\/customaudience\">https:\/\/www.facebook.com\/legal\/terms\/customaudience<\/a>.<br>The use of this service is based on your consent according to Art. 6 Para. 1 lit. a GDPR and \u00a7 25 Para. 1 TTDSG. Consent can be revoked at any time.<br>The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: <a href=\"https:\/\/www.facebook.com\/legal\/terms\/customaudience\">https:\/\/www.facebook.com\/legal\/terms\/customaudience<\/a> and <a href=\"https:\/\/www.facebook.com\/legal\/terms\/dataprocessing\">https:\/\/www.facebook.com\/legal\/terms\/dataprocessing<\/a>.      <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b6543be elementor-widget elementor-widget-heading\" data-id=\"b6543be\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5. Plugins and Tools<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ae28a5 elementor-widget elementor-widget-heading\" data-id=\"5ae28a5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">YouTube<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9847619 elementor-widget elementor-widget-text-editor\" data-id=\"9847619\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Our website uses plugins from the Google-operated site YouTube. The operator of the pages is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.<\/p><p>When you visit one of our pages equipped with a YouTube plugin, a connection to YouTube&#8217;s servers is established. The YouTube server is then informed which of our pages you have visited. <\/p><p>If you are logged into your YouTube account, you enable YouTube to directly associate your browsing behavior with your personal profile. You can prevent this by logging out of your YouTube account. <\/p><p>The use of YouTube serves the purpose of an appealing presentation of our online offerings. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.   <\/p><p>Further information on the handling of user data can be found in YouTube&#8217;s privacy policy at: <a href=\"https:\/\/www.google.de\/intl\/de\/policies\/privacy\">https:\/\/www.google.de\/intl\/de\/policies\/privacy<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40f68a7 elementor-widget elementor-widget-heading\" data-id=\"40f68a7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Google Maps<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20e0aac elementor-widget elementor-widget-text-editor\" data-id=\"20e0aac\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This site uses the map service Google Maps via an API. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.<\/p><p>To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer.  <\/p><p>The use of Google Maps serves the purpose of an appealing presentation of our online offerings and the easy discoverability of the locations we indicate on the website. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.   <\/p><p>More information on the handling of user data can be found in Google&#8217;s privacy policy: <a href=\"https:\/\/www.google.de\/intl\/de\/policies\/privacy\/\">https:\/\/www.google.de\/intl\/de\/policies\/privacy\/<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ec325d elementor-widget elementor-widget-heading\" data-id=\"1ec325d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">HubSpot<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bbb36f9 elementor-widget elementor-widget-text-editor\" data-id=\"bbb36f9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Service used: HubSpot, Inc. 25 First Street, 2nd Floor, Cambridge, MA 02141 USA<br>Data protection: <a href=\"https:\/\/legal.hubspot.com\/%C2%ADde\/privacy-policy\/intl\/de\/policies\/privacy\/\">https:\/\/legal.hubspot.com\/\u00adde\/privacy-policy\/intl\/de\/policies\/privacy\/<\/a><br>Legal basis: Consent (Art. 6 para. 1 lit. a) GDPR) <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>1. Data protection at a glance General information The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any data with which you can be personally identified. For detailed information on data protection, please refer to our privacy policy listed below this text. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-5916","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Data Protection - LiWooD AG \u2013 Living in WooD<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.liwood.com\/en\/data-protection\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Data Protection - LiWooD AG \u2013 Living in WooD\" \/>\n<meta property=\"og:description\" content=\"1. Data protection at a glance General information The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any data with which you can be personally identified. For detailed information on data protection, please refer to our privacy policy listed below this text. 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Data protection at a glance General information The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any data with which you can be personally identified. For detailed information on data protection, please refer to our privacy policy listed below this text. 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